AEO Audit
Check how well your website is optimized for AI search engines like ChatGPT, Perplexity, and Gemini. Get a score and actionable fixes in seconds.
What is Answer Engine Optimization (AEO)?
Answer Engine Optimization (AEO) is the practice of making your website discoverable, parseable, and citable by AI assistants — ChatGPT, Perplexity, Google Gemini, and Microsoft Copilot. Traditional SEO targets a list of ranked blue links. AEO targets whether the model mentions your brand, cites your domain, and recommends you to the user. The two overlap, but AEO introduces new requirements: machine-readable signals (schema, llms.txt, semantic HTML), content depth that survives summarization, and rendering patterns that work without executing JavaScript.
This audit scores your site across 20 checks grouped into five categories: Discovery (can AI crawlers find and index your pages?), Structure (is your content machine-readable via schema and semantic HTML?), Content (is the depth and format AI-friendly?), Technical (general technical health for crawler access), and Rendering (can AI crawlers see your content without running JavaScript?). Each failed check comes with a plain-English explanation and a fix you can ship today.
The score is a directional indicator, not a ranking factor. Use it as a baseline: run the audit now, ship the highest-impact fixes, re-run in two weeks, and watch your score climb. For ongoing tracking across ChatGPT, Gemini, and Claude with historical trends and competitor benchmarking, see our paid plans.
20 checks
Discovery, structure, content, technical, and rendering — all in one audit
Instant results
Get your score in seconds, no account or sign up required
Actionable fixes
Each failed check comes with a clear explanation of what to fix
Related guides
Deep dives from the GEO blog that go beyond the audit score.
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Buyer's guide covering prompt libraries, scoring rubrics, and what to look for.
Read guide →How to track mentions in ChatGPT
Five-stage maturity model for moving from spot checks to automated monitoring.
Read guide →What is AI share of voice?
Definition, formula, and how to calculate it across multiple LLMs.
Read guide →